by Site Admin | Nov 13, 2014 | Blog
Being the savvy businessperson that you are, you have been diligently following our trademark series here at Craft Brewing Business (part 1 and part 2) and have not only chosen marks to represent your brand and passed them through the rigors of...
by Site Admin | Apr 24, 2014 | Blog
In part I of our trademark series, we went through the steps that go into choosing the perfect (and trademarkable) name for your brand. Now it is time to make sure that brand is wholly your own. The history of trademarks after all is the ability to...
by Site Admin | Mar 11, 2014 | Blog
Naming your brewery and your beer is a vital part of any business because those names are how your customers find you, recommend you to their buddies and rave about you online. That name is how you develop a following and a customer base that sustains the dream that...
